My T-shirt Design for V218 Won :D

3 teasers for W magazine DIGITAL ROUGHS

My target market is middle class urban professional woman single and married. I decided to play on the green and have a more holistic approach to my teasers. Holistic is tres chic and I decided to place my teasers in W magazine. Here are the digital roughs I have so far for my teasers.

CLEAN GREEN RADIOACTIVE FREE PAWS !!!!!!!!!!!!!!!!!

After many hours behind my mac pro I got frustrated because all my roughs and everything i have worked on so far  was really ugly or I just plain hated it . Days of freaking out led me to realize  I hated my slogan so I changed it to the one I originally wanted to use. I cleaned up the slogan so it rolls off the tongue. " CLEAN GREEN RADIOACTIVE FREE PAWS"

We all love hot dogs and corn dogs but no one wants a nuclear dog !

Me slogan .

Woof !

"React not Reactive"
"Paws and Think"  
" NSK: is the only way to protect your pup from fallout day" 
"Keeping radiation away so your pets can still play" 
"Paws on radiation with NSK"
"Give your canine a clean life today NSK is the only way" 
"Clean Paws, Green Paws & Radiation Free Paws" 
"Safety and surety you can trust to protect your mutt" 
"Woof, the love that binds us" 
"Is this what i get from ruining the Johnsons back yard?" 
"They didn't teach us this in obedience school!" 
"we all love hot dogs corn dogs even sausage dogs. but no one wants an atomic dog!".  

Nuclear Family Do Over!

Dog-canine-pooch-bow-wow-man's best friend- mutt-companion- child-family

Nuclear family- nucleus-center-atom-molecule-glue-bind-connect-relative

Protect-defend-safeguard-surety-PRESERVE-guard-watch over- shelter

Love- affection- doting- CARE-safekeeping

Heart-loyal-faithful-true-trusted-reliable- dutiful

Strength-vigor-force-health- MIGHT-MIGHTY-Powerful 

Fallout-detached-come apart-fight 

Fight-combat- counter-strike- withstand-halt-PREVENT- stop- halt-terminate-eradicate 

Target Market

Target market is middle class dog owners. Wholesalers would be pet stores, dog boutiques and veterinarians and groomers. Intent of this campaign is to inform, and pursued dog owners that they need a Nuclear Survival Kit to safeguard man's best friend.

Hierarchy:
* Slogan
* Website
 *Economic
* For Human and Pet use
* About the product
* Company Information

SLOGANS

1. CLEAN PAWS, GREEN PAWS AND RADIOACTIVE FREE PAWS!

2. PROTECT YOUR PET WITH NSK

3. DOGSTERS DEFEND!

4. PAWS RADIATION WITH NSK

5. LOVE THE ONLY NUCLEAR FALLOUT PROTECT YOUR DOG WITH NSK.

NUCLEAR FAMILY

Dogs: confidante ,comrade,best friend 

Family: nuclear family 

Hazards: attack, spill,nuclear, danger, jeopardy, threat, risk, menace, threat, death trap and emergency 

Why: how come, purpose 

Safety: safeguard, protection, defense, insurance,surety, out of danger, at risk 

FINAL FREAKOUT

What used to create VB Freakshow Ad

I used the modular grid and Shepard Fairy as my designer for my Venice Beach Freakshow ad. My target audience is 18+. SLogan: "We Bend Both Ways". Ad to be placed in Oc Weekly .

Freakshow Final Oc Weekly Ad

Miseryland

I was browsing stumble and I found this artist who is self taught and paints about American Media Worship. Amazing pieces .

http://designerscouch.org/view-log/David-MacDowell-Taps-into-the-Dark-Side-of-American-Media-Wordship-1552

The Mighty Bob Ross

Would like to take a second out of my evening to pay homage to my first art teacher Bob Ross. Man if you were an 80's baby then you know how awesome Bob and his happy trees are !!! Thanks to him he's how I first found my love of creating art... I think I was 3 when I was first captivated by that hair.... Now I Bob Ross it on the regular. ;)

TED: Chris Anderson Wired Editor

http://www.ted.com/talks/chris_anderson_of_wired_on_tech_s_long_tail.html

One of my favorite magazines not only visually but amazing articles Wired's editor speaks at TED. Yes, yes I'm a tech nerd, technology is the future! Chris Anderson does an amazing speech about forecasting technology trends and advertising.

Find magic in the moment ?????

Freakshow

Went all the way down to Venice and the Freakshow was closed. Sandbags in the front of the doors. This picture is all I got ! Womp Womp Woooooooooooommmmmmp..........

Roughs #2

Roughs #1

Bad Time vs Good Time

This Macy's Watch add is terrible. It is visually crowded and the principal product is  unclearly depicted. The text is difficult to read and you dont get a feel for the concept of the slogan in fine print. Its irrelevant. It cheapens the Macy's name and when I see it I see mediocracy not only in product but customer service. 

This Tiffany's ad is tried and true to the Tiffany & Co Brand. Its clear, simple and classic. The product is depicted clearly and you can see the quality. This ad is straight forward in the advertisement of  their new watch collection.  The visual simplicity and touch of that famous blue makes this ad alluring and wanting to see what that little blue box has in store. That is why Tiffany's & Co is associated with classic, fine quality goods for many so many generations. This reminds me of the  best advice I got from my high school teacher was K.I.S.S. KEEP IT SIMPLE STUPID. This ad is simplistically sophisticated! 

Why this Class?

They say curiosity killed the cat then count me as dead! I've always been fascinated by advertising. The creativity, imagination and messages you can express through vision alone astounds me. Thus one of  the reasons why I am in this class. Secondly I am independent  fashion designer with an entrepreneurial spirit. I have been taught that the key to any company's success is  brilliant advertising and marketing. In late 2010 I decided to start my own high fashion skateboard line and I feel that mastering and understanding advertising design will only further my success as a grassroots designer.  DATA is his name and he is currently in the development phase.

Data: Providing Truth to the Sleeping Masses ...